Good Humor’s iconic Strawberry Shortcake Bar is getting a delicious upgrade this year with a new collaboration between Breyers and Good Humor. The beloved frozen treat, which combines vanilla ice cream with a strawberry core and signature shortcake coating, has become a staple at ice cream trucks and grocery stores alike.
In response to growing fan demand, Unilever-owned Good Humor has partnered with Breyers to introduce a new ice cream product. The Breyers x Good Humor Strawberry Shortcake Tub combines Breyers’ smooth vanilla ice cream with vibrant strawberry ice cream, swirled together and filled with Good Humor’s signature cake crumbles. The combination brings the best of both desserts into one indulgent treat.
The new Breyers x Good Humor Strawberry Shortcake Ice Cream will be available at retailers nationwide starting this month, as part of Breyers’ broader 2024 product launch. Other new items from Breyers include a Campfire Collection in collaboration with Hershey’s, featuring S’mores Ice Cream, S’mores Bars, and S’mores Sandwiches, all made with real Hershey’s chocolate. The brand will also expand its Carb Smart and Non-Dairy lines, with new flavors such as Carb Smart Strawberry Bars, Carb Smart Rocky Road, and Non-Dairy Chocolate.
Good Humor is not stopping with this collaboration. The brand is also releasing new flavors of its own, including Chemisse Coconut and Pineapple, Coconut and Strawberry, and Holanda Solero Lime. Additionally, Good Humor’s Strawberry Shortcake Bars will make their way into the Klondike collection with the launch of Strawberry Shortcake Klondike Cones.
Fans of classic frozen treats and exciting new flavor mashups will want to head to the freezer aisle soon to try these latest offerings.
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