Blue Bell ice cream enthusiasts have the opportunity to resurrect their beloved discontinued flavors through “The Great Scoop Revival Flavor Tournament.” Launched on June 24, the tournament employs a March Madness-style bracket where fans can vote for one of 16 retired flavors to return to shelves in 2025.
Selected based on customer requests, the flavors in contention include Tiramisu, Strawberry Cheesecake, Groom’s Cake, Hot Fudge Brownie, Cherry Amaretto Cordial, Triple Chocolate, Cookie Cake, and Key Lime Pie. Voting for the final four flavors begins on June 27 and concludes on June 28, with the winning flavor to be unveiled on July 1 in celebration of National Ice Cream Month.
Blue Bell’s initiative has garnered enthusiastic responses on social media, with fans lobbying for the return of their favorites. The company encourages participation through its website and social media channels to determine which nostalgic flavor will make a triumphant comeback.
