Halo Top, the brand that revolutionized the ice cream aisle with its lower-calorie, protein-enriched offerings, is starting the new year with a bang. The company, which gained a devoted following after its 2012 launch, has announced the introduction of eight new flavors, each designed to offer a more indulgent yet still health-conscious alternative to traditional ice cream.
Known for its ability to deliver a dessert experience with fewer calories and sugar, Halo Top has become a household name in the U.S., even surpassing iconic brands like Ben & Jerry’s by 2017. The company’s success was marked by its inclusion in Time Magazine’s list of the “25 Best Inventions of the Year.”
New Mix-Ins and Richer Textures
For the first time, Halo Top is expanding its product line to include ice cream with mix-ins, adding ingredients such as brownie chunks, real fruit pieces, and more to enhance the texture and indulgence of the brand’s signature light ice cream. This move reflects Halo Top’s aim to offer customers a more satisfying treat while maintaining the nutritional values they’ve come to expect.
The eight new flavors include:
Chocolate Chip Cookie Dough: A decadent twist on the classic, featuring cookie dough chunks and a cookie-dough-flavored ice cream base for an irresistible combination.
Chocolate Fudge Brownie: A rich chocolate ice cream base loaded with chewy fudge brownie chunks and a swirl of brownie batter for a deeply indulgent experience.
Cherry Chocolate Chunk: Black cherry ice cream combined with Bordeaux cherries and chocolate chunks for a fruity and chocolatey fusion reminiscent of cherry cordials.
Cookies & Brownies: This blend brings together two favorites—cookie dough and chocolate ice cream—with chunks of cookie dough and soft brownie bites to satisfy “brookie” fans.
Caramel Cookie Crunch: Caramel-flavored ice cream with silky caramel ribbons and chocolate-covered cookie pieces, perfect for those who love Twix-style treats.
Strawberry Cheesecake: Cheesecake-flavored ice cream with real strawberry pieces and graham cracker crust swirls, delivering a bakery-inspired dessert experience.
Sweet Cream Cold Brew: A coffee ice cream base with ribbons of whipped cream and mocha chunks, designed to mimic the flavors of a classic cold brew coffee with a creamy twist.
P.B. Cookie Dough & Fudge: A dream for peanut butter lovers, this variety combines peanut butter cookie dough, fudge swirls, and chocolate for a rich, satisfying treat.
Initial Reactions
Editor Andrea Lobas, who got a preview of the new flavors, described the Cherry Chocolate Chunk as an “unexpected sleeper hit” thanks to its balance of bright fruit flavor and satisfying chocolate pieces. She also highlighted the P.B. Cookie Dough & Fudge and Strawberry Cheesecake as favorites, noting that while the texture is lighter than traditional ice cream, the new mix-ins elevate the overall experience.
Availability
The new Halo Top flavors are hitting select retailers in January. For those who can’t find them immediately, the full nationwide rollout is expected by March 2024. Fans of the brand can look forward to enjoying these indulgent yet health-conscious options for the new year.
Halo Top continues to innovate in the frozen dessert space, expanding its range while staying true to its original promise of delivering a healthier alternative without compromising on flavor.
See Also:
- Why Is Dairy Queen So Successful?
- How Many Dairy Queens Are There in the World?
- Who Owns Dairy Queen? An In-Depth Look at the Ice Cream Empire
