Nestlé has launched a nostalgic new addition to the KitKat range: KitKat Napoli. Inspired by the much-loved trio of ice cream flavours, the product, available in both block and bar formats, combines creamy vanilla, sweet strawberry and smooth milk chocolate with the brand’s iconic crisp wafer.
The launch aims to evoke fond memories of summer and childhood, especially times spent enjoying ice cream at the beach. Melanie Chen, Nestlé’s Head of Confectionery Marketing, expressed excitement about the launch, saying: “This new chocolate has a classic flavour that is sure to spark a debate about which iconic ice cream flavour comes out on top.”
KitKat Napoli is available at a suggested retail price (RRP) of $7 for blocks and $2.50 for four-finger bars. Both flavours are now available at major retailers nationwide, giving consumers a taste of nostalgia during the warmer months.
This innovative take on a classic treat is expected to resonate with fans of KitKat and the timeless Neapolitan ice cream flavour, making it a standout addition to Nestlé’s confectionery portfolio.
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