Ice Cream For Bears, a brand known for its commitment to natural ingredients, has earned recognition for its innovative approach to frozen desserts, winning the Frozen Dessert category at the 2025 NEXTY Awards at Natural Products Expo West. The company’s flagship offering, Honey Honey Swirl French Ice Cream, won over judges with its unique use of raw honey as the sole sweetener.
Unlike traditional ice creams that rely on refined sugars, Ice Cream For Bears sweetens its desserts exclusively with raw honey, preserving its natural, unfiltered qualities. The brand’s simple ingredient list includes milk, cream, skim milk, egg yolk, and the carefully added raw honey, which is introduced only after the pasteurization process and once the mixture has cooled. This method ensures that the honey maintains its full nutritional benefits.
In addition to Honey Honey Swirl, Ice Cream For Bears offers a range of honey-sweetened varieties, including flavors like chocolate, mint chip, and classic vanilla, catering to a growing demand for artisanal, gourmet frozen treats.
Key Trends:
Raw Honey Sweeteners – The trend of using raw honey as a primary sweetener reflects a shift towards natural, minimally processed ingredients in food products.
Simplified Ingredient Lists – With a focus on transparency and wholesome options, the brand appeals to consumers seeking products with recognizable ingredients.
Artisan Ice Cream Varieties – Ice Cream For Bears is capitalizing on the growing desire for unique, gourmet dessert experiences with its honey-sweetened ice cream flavors.
Post-pasteurization Innovation – By adding raw honey after pasteurization, the brand maintains the honey’s raw properties, offering a product that prioritizes nutritional integrity.
Industry Implications:
Natural Sweeteners Market – The rise of raw honey in frozen desserts indicates a broader industry shift toward natural alternative sweeteners.
Ice Cream Manufacturing – This innovation presents an opportunity for traditional ice cream producers to explore unique, natural flavor profiles using raw honey.
Health-Conscious Food Choices – Ice Cream For Bears taps into the growing health-conscious market by offering a naturally sweetened dessert that caters to consumers looking for healthier indulgences.
You Might Be Interested In:
