Jeni’s Ice Cream has unveiled its latest collaboration, this time partnering with the streetwear brand The Hundreds to create a unique ice cream flavor inspired by Persian heritage. The new flavor, named Bastani Sonnati, draws inspiration from the traditional Persian ice cream that The Hundreds co-founder Ben Hundreds enjoyed during his childhood in Los Angeles.
Bastani Sonnati features a rich blend of saffron, rose water, and pistachio, capturing the essence of the classic Persian dessert. This collaboration follows Jeni’s previous successful partnerships with popular brands and icons such as Ted Lasso, Dolly Parton, and Pop-Tarts.
“We’ve been fans and friends of The Hundreds for a long time, admiring their community-focused streetwear and their ‘people over product’ ethos,” stated Jeni’s Ice Cream. “This is an ice cream steeped in story, and we couldn’t be more excited to take part in telling it.”
Bastani Sonnati is available for a limited time, offering fans of both brands a chance to experience this unique fusion of flavors.